Product Embedding Guide
ASA2 offers three different methods to embed Amazon products and other affiliate products into your WordPress site. Each method serves different use cases and provides varying levels of customization and control.
Overview of Embedding Methods
Product Picker
The Product Picker is an interactive tool integrated into WordPress's post and page editor. It allows you to search, select, and insert products directly while creating or editing content.
Best for:
- Content creators who want a seamless editing experience
- Quick product insertion during content creation
- Visual product selection with preview
Key Features:
- Real-time product search
- Visual product preview
- Direct insertion into post content
- Integration with WordPress editor
→ Learn more about Product Picker
Gutenberg Block
The Gutenberg Block provides a dedicated block for the WordPress Block Editor (Gutenberg), offering a native block experience for embedding products.
Best for:
- Users working with the Gutenberg editor
- Complex layouts with multiple products
- Visual block-based content creation
Key Features:
- Native Gutenberg block integration
- Block-specific settings and options
- Visual editing within the block editor
- Consistent with WordPress block patterns
→ Learn more about Gutenberg Block
Shortcodes
Shortcodes provide a flexible, code-based method for embedding products using simple text commands that can be used in any content area.
Best for:
- Advanced users comfortable with shortcode syntax
- Programmatic product embedding
- Use in widgets, templates, and custom post types
- Bulk product insertion
Key Features:
- Flexible parameter system
- Can be used anywhere shortcodes are supported
- Programmatic control over product display
- Extensive customization options
Getting Started
Choose the method that best fits your workflow:
- For beginners: Start with the Product Picker for the most user-friendly experience
- For Gutenberg users: Try the Gutenberg Block for seamless block editor integration
- For advanced users: Use Shortcodes for maximum flexibility and control
Each method can display the same products using the same templates, so you can mix and match approaches based on your specific needs.

